The Best Translation Quality, at The Lowest Cost

MarketFully’s Adaptive Translation™ delivers human-quality translations at a fraction of the cost by utilizing powerful, AI-driven technology.

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What Is Adaptive Translation™?

Adaptive Translation™ is composed of three core components: Memory Optimizer, Brand Voice AI, and AdaptiveQE, with an optional human layer for translation review. These advanced technologies work together to deliver human-quality translation outcomes by adapting to your brand voice and assuring translation quality, all while optimizing efficiency and minimizing human translation costs.

See how it works below:

Adaptive Translation™ Reduces Costs and Increases Quality

Two powerful technologies within Adaptive Translation™ enhance cost-savings and translation quality:
Brand Voice AI and AdaptiveQE.
Memory Optimizer
  • Uses translation memory and advanced pattern matching to identify and reuse previously translated phrases, ensuring you never need to pay for the same translation twice.
  • Minimizes rework and redundancy by learning from your historical content, saving time and further reducing costs across large multilingual sites.
Brand Voice AI
  • By leveraging your style guide and glossary Brand Voice AI reduces translation costs while replicating your brand's specific tone, style, and terminology in any language.
  • Brand Voice AI generates translations that are 40%-65% better quality than generic machine translations or LLMs such as Google Translate and ChatGPT.
AdaptiveQE
  • Scores translation quality in real-time to identify when and where a professional translator needs to review or edit the translated content.
  • Reduces translation costs by only sending content for human review when it does not meet your pre-selected quality threshold.

The Benefits of MarketFully’s Adaptive Translation™

Adaptive Translation™ has the potential to shift the way organizations across industries think about content translation and localization. Adaptive Translation™ limits the number of words that need to be translated by a human being, which results in big savings on translation costs over time while still receiving human-quality translation services.


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  • AI-driven translations that adapt to your brand's specific voice and tone.
  • Predictable translation costs ensure price transparency and reliability for your organization.
  • Cost-efficiencies that scale. Pay less and less for human translation as you grow.
  • Quality estimation to help ensure quality standards are met with less expensive human review.
  • New content updates are translated and deployed in one business day.

Pain Points Adaptive Translation™ Solves

Leverage MarketFully’s technology to pay less for human-quality translation and enable your team to get their translation done faster by:
  • AI & Translation Quality Estimation

    Eliminate unnecessary work for your internal teams by leveraging the full power of Brand Voice AI and AdaptiveQE technology.

  • Translation Flexibility
    and Control

    Strategically leverage Brand Voice AI and human translation in any given web page, to help control costs.

  • Continuous
    Translations

    Hands-off, real-time translation ensures the fastest turn around time in the industry without burdening your team.

  • Quality Brand
    Messaging

    With Adaptive Translation™ Brand Voice AI is continuously refined to your preferred brand voice, tone, and message.

    Get a Demo, on the pain points
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