About MarketFully and InContent Marketing™ Innovation
We're at the intersection of technology and marketing services.
MarketFully provides tech-enabled InContent Marketing™ solutions to inform, create or translate, distribute, and optimize InLanguage, InCulture and InMarket digital content. Our tech-enabled InContent Marketing™ solutions elevate multilingual and multicultural communications to drive authentic connections across languages, cultures and markets.
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Who We Are
Our Mission
MarketFully delivers digital content across languages, cultures. and markets. Our mission is to create effective and efficient multilingual and multicultural digital content solutions that drive measurable business outcomes.
What We Offer
Our Technology
MarketFully’s technology solutions are designed to inform, create or translate, distribute, and optimize InLanguage, InCulture, and InMarket digital content.
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How We Help
Our Services
MarketFully’s InContent Marketing™ services elevate multilingual and multicultural communications to drive authentic connections across languages, cultures and markets that generate measurable business outcomes.
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Our Leadership
Evan Kramer
Chief Executive Officer
Evan Kramer has over 25 years’ experience managing private equity and venture-backed companies focused on digital transformation, marketing, and technology. Mr. Kramer has delivered strong investor returns over four different exits.
Michelle Vann
EVP, Multilingual Marketing
Michelle Vann brings over 20 years of experience in in-language and in-culture digital marketing services, with a proven track record of delivering business outcomes for global and domestic organizations. Her strategic vision combined with her expertise in digital marketing and multilingual communications will enable MarketFully’s clients to improve the business outcomes of their multilingual programs.
Rob Lyons
Chief Product and Technology Officer
Rob Lyons has 17 years of experience in the software industry. As a developer, manager, and executive tech leader, he has spent the bulk of his career in and around marketing technology, dealing with everything from custom development shops to traditional ad agencies.
Merisa Tomaro
SVP, Head of Sales
Merisa Tomaro is an award-winning global sales and account development leader with a proven track record of driving multi-million-dollar revenue growth. With experience at Enterprise Holdings, Pfizer, Iron Mountain, and Big Language Solutions, she excels in penetrating enterprise accounts, mobilizing teams, and fostering C-suite relationships.
Lesley Brownlie
SVP, Operations and Delivery
Lesley Brownlie is a global expansion and operations leader with deep expertise in international growth, technology-driven localization, and scaling businesses worldwide. She has successfully launched brands, products, and services across diverse markets, ensuring regulatory compliance, cultural adaptability, and seamless market entry. With a strong background in managing global operations and optimizing business processes, she drives growth, scalability, and exceptional customer experiences.
Pablo Navascues
Managing Director, Key Content
Managing Director and BU Manager with a proven track record for creating pragmatic strategies that generate sustained growth for private equity-owned, listed and private companies. 20 years experience in global content, working alongside some of the largest brands in B2B and B2C across different industries (travel, retail, financial services, technology, pharma, industrial). Managed P&L and matrix structures.
Diego Antista
Co-Founder, GetGloby
Diego Antista is the Co-Founder and CEO of GetGloby, a cutting-edge AI-powered platform focused on transcreating ads into over 100 languages, making multilingual content fast, easy, and cost-effective for businesses. As part of the MarketFully ecosystem, Diego's leadership helps drive innovation in multilingual marketing, leveraging AI technology to bridge language barriers and unlock opportunities for global advertisers, publishers, and agencies. Prior to GetGloby, Diego held leadership roles at Google and other tech companies, where he honed his expertise in interactive marketing and global business development.
Juan Fusoni
Co-Founder, GetGloby
Juan Fusoni is the Co-Founder of GetGloby, an AI-powered platform that revolutionizes the way businesses transcreate their ad campaigns into over 100 languages, making multilingual content creation faster, easier, and more cost-effective. As a key member of the MarketFully ecosystem, Juan, along with co-founder Diego Antista, is leading the charge in transforming multilingual marketing through cutting-edge AI technology. Before GetGloby, Juan gained extensive experience at Google, including as Head of Industry Travel, where he honed his expertise in online marketing, SEM, and analytics. His work spans digital strategy and optimization across multiple platforms, positioning him as a strategic leader in the digital marketing space.
Dominic Dithurbide
Director of Marketing
Dominic Dithurbide is a creative, goal-driven marketing leader that’s dedicated his career to the translation industry. Dominic brings proficiency in global marketing, demand generation, and go-to-market strategies to MarketFully’s marketing team.